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Hi, welcome to my personal website.

My name Eden Tan, a
Penang based

Digital Marketing Expert

Marketing Expert

Brand Consulting Expert

Problem-Solver & Growth Hacker

Stuck in Marketing Limbo? We'll Bridge the Gap to Growth Heaven.
Forget the marketing purgatory. We're the growth architects who'll build you a bridge to brand stratosphere. We'll dissect your challenges, craft laser-focused strategies, and ignite your marketing engine for explosive results. Buckle up, it's gonna be a wild ride!

The Growth Hacker's Playground

Unleash Viral Growth with Our Digital Playground.
Ditch the spreadsheets and slide into a world of explosive digital growth. We're the mad scientists who'll craft viral campaigns, crack social media codes, and turn your brand into a digital playground. Get ready for a dopamine rush of engagement and conversions!

The Brand Brilliance Alchemist

From Bland to Brilliance: We Alchemize Your Brand into Gold.
Forget generic brands that blend in. We're the brand alchemists who transform your essence into a shimmering gold that captivates audiences. We'll unearth your unique story, craft a captivating narrative, and design a visual identity that shines brighter than a diamond. Get ready to rule the market with a brand that's anything but ordinary!

From Pixels to Profits: Creative Marketer & Strategist Weaving Digital Magic.

I'm a creative marketing alchemist, transforming digital strategies into gold-standard results. With 5+ years of experience in both digital marketing and marketing roles, I understand the customer journey from A-Z, ensuring acquisition, retention, and reactivation like clockwork.

  • Works
  • Education
Mar 2023 - now

Senior Marketing Specialist at Job Social Malaysia

- Monthly Brand Reporting: Create reports, analyze, and plan brand strategies.
- Customer Behavior Analysis: Study customer patterns and design targeted promotions.
- Customer Journey Management: Oversee customer acquisition, retention, and reactivation.
- Digital Campaign Enhancement: Improve campaign ads, analyze Facebook insights, and strategize for better results.
- Marketing Automation: Utilize tools for email scheduling, social media posting, and lead nurturing.
- Performance Measurement: Report on digital campaign performance, evaluate ROI and KPIs.
- Strategy Development: Formulate marketing strategies aligned with business goals; manage campaigns across digital channels.
- Cross-Functional Collaboration: Work with creative, content, and web teams for engaging content and optimized user experience.
- Trend Awareness: Stay informed about emerging digital marketing trends, especially in AI technologies.

2021 - 2023

Digital Marketing Manager at Atlantis Agency

- Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
- Creating and managing promotional collateral to establish and maintain product branding
- Managing the budget for advertising and promotional items
- Competitor and customer insights analysis
- Analysis of sales forecasts and relevant financials and reporting on product sales.

2018 - 2020

Social Media Marketing Specialist at Black Sire Technology

- In charge of end to end campaign marketing.
- Planning of the overall digital marketing strategy.
- Research on the latest Marketing technology and trend that helps increase Client's marketing effectiveness.
- Implement Content Marketing strategy.
- Execute FB advertisement with the correct targeted customer demographics.
- Monitor progress of campaigns, advertisements and submit reports of performance.
- Preparing pitching deck & proposals ideas for new clients.

2016 - 2018

Executive Diploma Marketing,London Examination Board

2019

The Fundamental of Digital Marketing, Google

2020

Entrepreneurship in Emerging Economies, HarvardX

28
MAR

How to do Retention in Digital Marketing

Retention in digital marketing is about keeping your customers engaged with your brand and encouraging them to become repeat customers. Here are some strategies for achieving this:

26
MAR

How to do Acquisition in Digital Marketing

Acquisition in digital marketing refers to the process of gaining new customers or clients to grow your business.

24
MAR

Marketing Management

Marketing, essentially the process of identifying and satisfying human and societal needs in alignment with organizational goals, permeates every aspect of society. It broadly covers ten distinct areas: products, services, events, experiences, individuals, places, properties, organizations, information, and ideas.

22
MAR

Automating Your Workflow with ChatGPT Plugins in 2024

Remember the days of repetitive tasks and overflowing inboxes? In 2024, ChatGPT and its powerful plugin ecosystem are here to liberate your time and unleash your productivity

18
MAR

ChatGPT 2024 Can Supercharge Your Work in 2024

The year is 2024. AI is no longer science fiction, it’s Realität. And at the forefront of this revolution stands ChatGPT, the powerful language model that’s poised to transform the way we work.

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